Architects take on fashion at the Regent Street Windows Project
From 15 April to 6 May, Regent Street London W1 will be showcasing a number of inspiring architectural installations created by cutting edge architects in partnership with RIBA (Royal Institute of British Architects). Now in its fourth year, the Regent Street Windows Project matches a diverse range of RIBA architects with international fashion brands to create innovative window displays.
This initiative is in line with The Crown Estate’s £750m investment plan to maintain Regent Street as one of the leading shopping destinations in the world. As part of this long-term strategy, Regent Street has recently seen the revival of iconic landmarks in the area balancing original architecture with contemporary restoration. This restoration of vast architectural buildings has recently welcomed to the street the largest Burberry in the world, restaurants Brasserie Zedel and MASH and the re-opening of Café Royal after being restored to its former golden-age glory.
Brands participating in the Regent Street Windows Project 2013 include: Topshop working with NEON, Esprit working with naganJohnson architects, Jack Spade working with Carl Turner Architects, Ferrari Store working with Gensler, Karen Millen with Mamou-Mani and Moss Bros with AY Architects.
Annie Walker, Director of the Regent Street Association, said: ‘The RIBA Regent Street Project, now in its fourth year, is getting more and more recognition. Each time I look forward to seeing the designs and marvel at the result of the collaboration between the architects and the retailers; it definitely adds to the visitor experience.’
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